Political Candidate Campaign Branding & Design
For Jaelynn Scott’s run for State Representative in Seattle’s 37th Legislative District we drew from the district’s long history of Black political leadership and movement politics as well as her personal history and LGBTQIA+ identity.
The result is bold, optimistic, and distinctly Jaelynn, with Black and Trans joy, movement building, and a hyper-local political legacy running through the work.
Our Bread & Butter:
✦ Campaign Branding
✦ Web Design & Development
✦ Copywriting
✦ Direct Mail Campaign Materials
✦ Print & Digital Campaign Materials
✦ Voter Text MMS Graphics
✦ Photo Retouching
Copywriting Sample
Website Copy

Home Page About Section:
As Executive Director of the Lavender Rights Project, Jaelynn has built a nationally recognized model for broadening social safety nets and advancing justice for Black gender diverse communities in Washington State.
Her first project after stepping into leadership?
Building a coalition that redirected $16 million public dollars from jail expansion into alternative solutions and permanent supportive housing for QT2BIPOC residents in partnership with the Chief Seattle Club.
That’s what standing on business looks like.
About Page:
I am a spiritual leader, community organizer, Democratic Socialist, and the Executive Director of the Lavender Rights Project, a national black trans feminist advocacy organization advancing justice for gender diverse communities.
Guided by my faith and informed by my lived experiences, I have dedicated my life to building a community where all can live in freedom, dignity, and belonging.
As a Black trans woman, I’ve faced many of the same challenges others in QT2BIPOC and marginalized communities face — unstable housing, barriers to employment, addiction, and ideologically motivated violence and threats to our civil liberties.
Through that experience, I saw clearly that our so-called social safety nets were riddled with holes.
And, it didn’t just test me — it gave me the pragmatic expertise to repair the very systems that fail us.
So, when I say it’s difficult to survive in systems that were never designed for us, it is an embodied understanding.
And, that deep knowledge shapes how I design policy, with urgency, precision, and a focus on prevention.
While I was able to rebuild my life through faith, community, and a commitment to service, I know not everyone has that same access to support and that truth anchors my work.
Before stepping into my current role as Executive Director of the Lavender Rights Project, I spent years working in community, organizing, responding to crisis calls, helping people find sanctuary, and trying to help folks navigate the confusing, frustrating, broken system of social services. And it was clear, this alone would never be enough.
Inspired by the legacy of Black and Brown leadership in the 37th like the “Gang of Four,” as well as community leaders like Peggy Joan Maxie, Marjorie Pitter King, I brought together a coalition strong enough to demand real, structural level change.
Together, we redirected $16 million in public dollars from jail expansion into permanent supportive housing and services for queer and trans BIPOC communities, including gender-affirming care, community-led programming, fresh food access, safe space for rest, and care grounded in Black trans leadership.
And, we proved something powerful: when public investment follows community wisdom, real system level support is possible.
That’s what standing on business looks like and I am ready to bring that same discipline, clarity, and results-driven leadership to Olympia.




